As I quoted Jimmy Carr in class, watching you tube is 'like watching an extended version of You've Been Framed (UK TV show) where you watch all the shit that people send in'. Is this a good thing? Are cultural gatekeepers (online editors) essential to the management of
online content?
Jonathan
Friday, 26 February 2010
Tuesday, 16 February 2010
Directing our view


I'll start the forum by agreeing with Beatrice Warde's view on book typography, that the typeface should be 'invisible' and not distract the audience from the content.
Everybody interprets information independently and thus, two people might read the same text quite differently. Using the same analogy that I used yesterday, designers are like film directors. We give form to information and so, the way we interpret that information will influence how our audience sees it. Guy Ritchie, director of the latest Sherlock Holmes film, decided to break with tradition and present Holmes as a trendy action hero. The traditional costume that we associate with the character in the UK was discarded for dark glasses and coiffured hair. Our image of the character and story is being dictated by how Ritchie envisaged it in the same way that a person reading the printed page is influenced by what the designer presents. The question then arises, should the author hold all the creative cards or should the designer be credited with having valuable input as well?
Jonathan
Monday, 15 February 2010
Subscribe to:
Posts (Atom)